One of the joys of being in a small, tightly knit football community in a city like Dubai is that, we get to experience new opportunities that do not come as often as we would like it to be. And when it does, it tends to either be…
Michel Salgado’s Aim To Inspire Football In The UAE
All of us involved actively in the game had come across a weekend or a one-day tournament, at some point in our lives. Especially, here in the Dubai, UAE, my mates and me had the chance to partake in various Adidas sponsored events back in the younger day,…
One World Futbol And Chevrolet – Bringing The Game Closer To The Less Fortunate
Somewhere in Hammanskraal, South Africa, a group of girls from the Mabu-a-tlou Primary School are enjoying a game of football thanks to the Chevrolet branded One World Futbol’s, today. A few weeks ago, this school, which houses the Mabu-a-tlou Lebala La Metshameko (“Mabu-a-tlou Playground”), was the venue where…
Chevrolet Banks On Manchester United Fans
A lot has been speculated regarding Chevrolet’s multi-million dollar association with Manchester United. Most of it surrounding the new kit with rumors that Nike had to pull had to redesign the kit a few times after it was leaked. However, Chevrolet is calling on all Manchester United fans…
Chevrolet FC Attempts to Humanize Manchester United
I tend to fast-forward anything which has a branded significance to it. I am not really into all that, but lately I have to admit that there are a few brands who are working hard towards humanizing content. Now humanizing content is something I will always be a…
DSFC 2014: Salgado’s School Cup Showdown
I’ll always cherish my playing days at school, growing up in Dubai. Being part of a primarily expatriate college, we found it fascinating to play football against schools from across the country that we had never heard of. Teams would show up (often hours late) to our unevenly…